To compete with TikTok videos, YouTube is making it simpler for creators to format and turn their longer videos into Shorts.
The platform has made it incredibly easy to format videos in its iOS and Android app by adding the “Edit into Short” tool.
On the app, creators can choose up to 60 seconds of the video to edit and add to a Shorts clip. Additionally, they are able to include text, filters, and more videos from the Camera or Library.
The original long video will be linked to the short clip by YouTube as a promotional tool for creators. As YouTube delves more deeply into monetizing content on its platform, this is a crucial motivator. even created a fund
The new tool, which only appears in the Create menu of videos that you have uploaded, cannot be used on other users’ uploads. Each month, roughly 1.5 billion people watch short form content on YouTube.
While the video-sharing site isn’t entirely doing away with conventional long videos, it is encouraging creators to turn their old and new videos into short ones.