Twitter has undergone remarkable changes since Elon Musk, a wealthy businessman, took control of the company. People have been shocked by one of these developments, in which the microblogging site sacked over 90% of its staff in India over the weekend.
The change is a result of Musk’s aim to lower Twitter’s expenses globally, but it has reduced the company’s product and engineering team in a market with enormous growth potential.
According to persons with knowledge of the situation who spoke to Bloomberg under the condition of anonymity, the company currently employs just over a dozen people in India, when it had just over 200 employees before the drastic reduction.
Many Big Tech companies, including Twitter, Google, and Meta Platforms, rely on India’s enormous potential to attract new users online as one of the most potential-driven countries in the world for growth in the tech sector.
But when it comes to the material on their platforms, these businesses also run afoul of stringent laws in the nation.
The most recent employment cuts for Twitter in India targeted the product and engineering departments. One of the participants, who desired to remain anonymous, claimed that the teams were carrying out a worldwide mandate for the microblogging platform.
According to Bloomberg, the company also made promotions in its marketing, public policy, and corporate communications divisions. The corporation has reduced its workforce in San Francisco by around half of its overall number.
The Twitter offices in India are located in Bengaluru, a major IT hub, New Delhi, and Mumbai.
According to Bloomberg, the corporation only has roughly 3,700 employees worldwide. Musk is pressuring the company’s remaining staff to deliver new features, with some apparently staying up late to fulfil deadlines in their offices.
