Airline has launched a lottery
The middle seat is unquestionably the least desirable seat on a flight, as it provides neither a window view nor easy access to the lavatory.
According to a recent social media poll conducted by Virgin Australia, only 0.6% of the more than 7,500 voters polled prefer – or, perhaps more likely, accidentally voted for – the middle seat.
If the airline is successful in getting travellers to willingly reserve the dreaded middle seat, that number may soon rise.
A unique raffle with a prize pool worth roughly AUD230,000 (about $145,000) has just been introduced by Virgin Australia. Additionally, it is only accessible to passengers who freely or involuntarily take the middle seat on a flight.
The chief executive officer of Virgin Australia Group, Jayne Hrdlicka, states in a news release that her company is an airline that “is doing things differently and we are having a lot of fun coming up with interesting innovations to make every part of the travel experience more amazing.”
We are now offering our devoted customers the chance to win from a prize pool worth more than $230,000.
Free flights, a helicopter pub crawl, and bungee jumping are among the prizes.
Any Velocity Frequent Flyer member who is seated in a middle seat and is 18 years of age or older can use the airline’s app to sign up for the lottery from now until April 23, 2023.
The lucky draw winner will receive a different reward every week. Among the creative prizes up for grabs are a two-night vacation in Cairns that includes flights, lodging, and a bungee jump, as well as a full-day helicopter pub crawl (with return flights to Darwin).
There are flights and tickets to the Australian Football League Grand Final available to supporters, in addition to special access to the pre-game lunch and post-game celebration.
